Walk past almost any shop window and you will see the same missed opportunity: a single message, facing one way, while the other side of the glass stares blankly at the people leaving. Drytac’s new PrintDuo is built to fix exactly that — and it does it with a trick most people would not expect. There is no glue in the film itself.
PrintDuo is a premium, adhesive-free, double-sided printable synthetic film. Technically it is a 10 mil (250 micron) white matte, multi-layered polypropylene/polyester construction. The magic number is 99.9% opacity. That means you can print one design on the outside face and a completely different design on the inside face, and neither shows through to the other. No ghosting, no accidental overlap, no “why can I see the reverse text bleeding through” embarrassment.
For retailers, that is gold. Think of a push-pull window graphic: a promotion aimed at customers walking in, and a different message — a thank-you, a survey, a loyalty nudge — for customers walking out. Same window, double the real estate, zero extra footprint. Seasonal campaigns, directional signage, branded displays: all of it becomes twice as useful without taking up another inch of glass.
The film is practical where it counts. Its bright white matte surface takes eco-solvent, latex/resin, and UV printing, so it drops into existing wide-format workflows without a new printer or a new RIP. The polyester core gives true opacity, while the sturdy 10 mil build resists curling and roll memory during printing, finishing, and installation — the moments when cheaper films turn into a frustrated installer’s worst afternoon.
Drytac is not just shipping a film and walking away. PrintDuo is designed to pair with three of its window mounting adhesives, each with a distinct personality. SpotOn Duo uses Drytac’s removable dot-pattern adhesive — ideal for novice or untrained installers, applied full-width or in strips, bubble-free and repositionable. WindowTac uses a clean clear adhesive with no visible dot pattern, for a professional look and residue-free removal. ReTac Duo brings ultra-removable technology for long-term, residue-free installs, dry-application only. Together they turn a glue-free printable film into a complete, installable window-graphic system.
Dennis Leblanc, Drytac’s senior product and business development manager, framed it well: PrintDuo lets businesses “make better use of their window space and communicate with customers both entering and leaving a location.” That is the whole pitch in one breath. Windows are the most valuable unused advertising space most businesses own, and most of them use half of it.
Beyond windows, PrintDuo stretches into point-of-purchase signage, hanging displays, roll-up banners, trade-show graphics, and promotional materials. Anywhere you want two faces with two messages, it fits. Its durability and lay-flat behaviour make it a dependable choice for projects that need high-quality double-sided printing without the curl-and-crack drama of lesser films.
The wider takeaway for print providers is about selling solutions, not square feet. A roll of film is a commodity. A “double your window’s impact, no glue, three install options” story is something a signage customer will actually pay a premium for. Drytac is handing printers a complete narrative: print it, pair it, install it, done. For shops competing on more than price, that kind of bundled thinking is how you stay relevant.
PrintDuo is a small, clever product solving a problem so ordinary most people never noticed it. That is often where the best opportunities hide.
Information source: WhatTheyThink (whattheythink.com)

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