中文Dantex Group has signed a strategic agreement with Ricoh USA under which Ricoh will offer the entire Dantex Pico lineup as part of its production print portfolio across the United States and Canada. The deal extends Dantex’s reach in label printing and lets Ricoh broaden its offering with label solutions aimed at helping customers differentiate and grow — a tidy piece of consolidation in a digital label market where the addressable base of converters keeps expanding faster than any single vendor can serve.
The logic is complementary. Dantex brings more than 60 years of digital label experience and its Pico platform; Ricoh brings production-print scale, inkjet heritage, color management and workflow automation. Together, the companies say, the combination lets commercial printers diversify into label production while helping established converters scale their digital operations. For Ricoh, label printing is a natural adjacency to a production-print franchise built on helping customers find and capture new applications; for Dantex, Ricoh’s infrastructure is a shortcut to a far wider North American audience than a specialist label vendor could reach alone.
The portfolio itself spans entry and higher-end digital. The revived PicoColour 254 is pitched as a modern evolution of Dantex’s entry-level press and a route into digital and hybrid production. It can be specified with Dantex’s compact integrated finishing system or the GM DC350 finishing unit, and configured from a roll-to-roll press into a roll-to-hybrid platform with inline finishing — flexibility that matters for a converter whose needs change as volumes grow. Alongside it, the PicoJet 1200 DRS uses a Dynamic Resolution System that Dantex describes as patented technology to extend tonal range, reproduce fine detail and render gradients without sacrificing production speed, a claim aimed squarely at converters who refuse to trade quality for throughput.
Ben Danon, CEO of Dantex, called the partnership “a significant milestone in Dantex’s growth strategy and a major endorsement of the Pico platform,” noting that “Ricoh’s scale, market presence and infrastructure will bring our technology to a much wider audience across North America.” He situated the deal in a market shifting rapidly toward shorter runs, faster turnaround and greater flexibility, and argued the two companies are “exceptionally well positioned to help customers capitalise on these opportunities and accelerate the adoption of digital label printing throughout the region.” That is the familiar digital-label thesis — versioning, speed and customization — but delivered through a distribution heavyweight rather than a label specialist.
Andrew Vecci, director of product and portfolio management at Ricoh North America, stressed a consultative posture: Ricoh will work with customers to assess application demand, outsourced work, workflow, finishing, automation, capacity and return on investment, helping them decide where a Dantex solution fits, what to bring in-house, and which new revenue streams to open. That advisory model is Ricoh’s differentiator in production print, and applying it to labels lets converters approach digital label investment as a business case rather than a spec shoot-out. The agreement also builds on a longstanding technical relationship — Dantex has used Ricoh inkjet technology in its platforms for years — so this is distribution deepening an existing engineering tie rather than a cold start.
Timing is deliberate. Dantex is exhibiting at LOUPE Americas 2026 in Chicago from 15–17 September at stand 6415, where it will show the Pico range and the Ricoh relationship, and preview PAL — Pico Adaptive Logic — its AI-powered operator support system ahead of an official early-2027 launch. After LOUPE, Dantex representatives join Ricoh at PRINTING United Expo in Las Vegas from 23–25 September on the Ricoh stand, N6169, to meet customers. The choreography puts the partnership in front of exactly the two audiences — label converters and production-print buyers — that the deal is meant to convert.
For the North American market, the implication is more label capacity reaching commercial printers through a trusted production-print channel, with the consultative backing to make the investment stick. For Dantex, it is scale without building a sales force from scratch. And for Ricoh, it is a credible, specialist label line that rounds out a production-print portfolio increasingly expected to span every corner of the print room. The Pico-Ricoh combination is a clear bet that digital label printing’s next wave of adopters will come from commercial print shops already running Ricoh, persuaded by a partner they already trust.
Information source: The Packman (https://thepackman.in/dantex-signs-deal-to-bring-pico-label-press-line-to-ricoh-usa/).
This development arrives as the global printing and packaging industry navigates a period of simultaneous consolidation and specialization, where the ability to add a credible new capability — whether a sustainable substrate, a productivity tool or a diversified technology — increasingly separates the shops and suppliers that grow from those that merely hold market share. The companies and associations moving decisively now are positioning themselves to capture demand that will only intensify as regulations tighten and customers professionalize their own supply chains.
